During a recent interview with Joe Rock of 102.3 WBAB, Twisted Sister’s Jay Jay French offered more information on his new book “Twisted Business.” That effort will be released in 2021 and the guitarist says it will serve as “a business book and a memoir.”
French said the following:
“The book is gonna be fun. It’s a business book, because I ran the business of the band, and the band was a business-oriented band, which kind of runs counter to most rockers.
It’s called the music business, and people forget there’s a second word: business. People say, ‘sex, drugs, rock and roll.’ I say there’s a word missing in that description: money. So, they figure if you’re still around after sex, drugs and rock and roll, maybe there’s some money left over.”
He went on to describe the book as a “bizmoir”:
“What’s a bizmoir? It’s a business book and a memoir. Most books about business guys are bizmoirs. Because Steve Jobs can’t be Steve Jobs unless you know his story. You have to know the reason why people became the people they became.
I had to be honest in the book and explain that I became who I became because of my experiences. And the reason why we ran a business, and the reason why we were so straight, which shocks people to no end, is because I had a drug problem, and I was a drug dealer. And it was all those near-disasters that scared me straight and then turned me into this brutally straight business guy because of these other issues.”
On another note, French also talked about his new podcast “The French Connection”:
“I’m on so many podcasts, it’s insane. And finally, a podcast company said, ‘You should have your own.’ It’s called ‘The French Connection’, I’m excited about it. It’s gonna [cover] a very wide range of [topics]. It’s not music — I mean, it will be, a part of it — it has to be; it’s a big part of my life, bands and music — but it’s gonna be a lot of things. I want it to be about all the things I’m interested in and my hobbies, and health issues, ’cause I’ve certainly had enough health issues, and I certainly know a lot about certain health issues. Unfortunately, having had to experience them, you learn a lot about them. So I think from an educational standpoint, I want to educate people on prostate cancer; I wanna educate people on heart disease — I’ve had two heart procedures; I wanna educate people on uveitis, my daughter’s eye disease. So hopefully I can use it as a platform for a lot of good things.”