Liv Sin Premiere “Run” Music Video

Liv Sin, the project fronted by Liv Jagrell (Sister Sin), have premiered a new video for their new song “Run.” This track is from the band’s new album, “Close Your Eyes,” which will be released on August 8. Jagrell commented:

“For this song, the word run kept popping back into my head, so I immediately started to write around that word. At that time, I listened a lot to a podcast about different cults and I got inspired by a Mexican cult led by Silvia Meraz. She got arrested in 2012 for killing three people in her neighborhood, some of them only kids, as a human sacrifice to Santa Muerte. It is so hard to imagine how anyone can do such a horrible thing, but it does make a good story for a song. The riff and drum ideas started out from inspiration of a stompy and solid Rammstein groove, making it sound massive and groovy, so people want to jump around to it. The video for this song is a stylish performance clip with quick editing that hopefully induces a stressful feeling invoking a need to get up and run! We hope you enjoy it.”