Danny Wimmer Presents have officially acquired the Rocklahoma and Born & Raised festivals. The company will continue to work with the original owners, Pryor Creek Music Festivals, and many key stakeholders will remain involved.
Danny Hayes, CEO of DWP, commented:
“We are thrilled to welcome Rocklahoma and Born & Raised into the DWP family. These festivals have established themselves as premier music festival destinations, and we are committed to elevating their experiences even further. Acquiring them cements DWP as the premiere producer of festivals in the United States. Having Welcome To Rockville, Sonic Temple, Inkcarceration, Louder Than Life, Aftershock and now Rocklahoma reinforces DWP as the definitive leader in rock. Additionally, as DWP continues to grow and expand, Born & Raised fits great into our portfolio by complimenting both Bourbon & Beyond and GoldenSky music festivals.”
Dave Giencke, founder and vice president, general manager of PCMF, added:
“This marks a significant milestone for Rocklahoma and Born & Raised. With DWP’s esteemed reputation for curating exceptional music festivals, we are optimistic about the bright future ahead. Though the decision wasn’t made lightly, we believe DWP shares our aspirations for both Rocklahoma and Born & Raised. My wife Sharon and I are committed to remaining actively involved, ensuring our vision and aspirations continue to thrive for years to come. We extend our gratitude to all who have contributed to the success of these events thus far and eagerly anticipate witnessing how DWP will enhance these festivals while honoring their original essence.”
Metal Anarchy 
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